Efrat Kaduri, now Chief Business Development Officer – Pharma, was appointed Vice President Business Development in February 2022, after serving as Director of Business Development and Marketing since October 2019 and, prior to that, as Director of Business, Investor and Public Relations since 2014. Before Joining Pluri, Mrs. Kaduri worked as a strategic advisor and spokesperson for several business entities including technological incubators, medical and agrotech startups. Previous positions also included Elron Electronic Industries (TASE: ELRN), the technology investment arm of IDB group. Mrs. Kaduri holds a Master of Business Administration (MBA) from the Haifa University and a BA in Psychology and Communications from the City University of New York.